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A first generation software based platform that helps you digitize, tag, edit & re-purpose your film and video content for new media like Internet and Mobile phones. This video management system allows end-to-end single-point control over the entire process, saving infrastructure costs and valuable time. |
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Non availability of software based solutions to manage video collections |
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Evolving specs and change of directions typical in a startup scenario |
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Flex based front-end leveraging the low-res proxy video manipulation over LAN/WAN with high-res video stored at a central server under a SQL database system |
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Integrated media server and app server to achieve robust performance over LAN/WAN environments. |
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Scalable video server at back-end to server video manipulation tasks |
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Fully developed and tested at our campus |
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Built expertise on evaluation versions of competing software to provide benchmarks for functionality and acceptable performance |
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Delivered solid feature rich product that competes with global players |
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The application is a new unified mobile advertisement platform that integrates the latest developments in targeted advertising techniques; mobile data mining with spatio-temporal predicates; cell broadcasting protocols; and location based technologies. |
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An advertiser needs to select the right advertisement to the subscriber with best match for each type of service/product on offer
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Display the advertisement in a non-intrusive fashion on the idle-screen of the mobile phone
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An outlet owner wants to access the client who is in the vicinity of the shop
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The subscriber should receive and access information that he/she needs when he/she needs
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Build an advertisement response forecasting module based on latest data warehousing and data mining techniques with location, time and profile based data.
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The application predicts the %age likelihood of response to an advertisement type so that the target customers can be selected based on their User Profiles and User Actions events.
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Makes the advertisement targeting more efficient and reduces the overall cost of delivery of SMS/MMS by eliminating the recipients who are likely to reject the advertisement. |
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Provides ability to target a user set based on their past data and profile.
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The Data Mining engine software will be on server of the mobile operator. It would generate revenue from Advertisements and benefit both us and operator
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An easy-to-use online collaborative system that allows the user to plan & design book, monitor the status of pages, use pre-designed layouts and pop-ins for page designing, organize & upload images, apply styles to text and pictures, spell check content before submission, use sticky notes to communicate with other users and permit the staff to edit, revise & approve yearbook. |
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Evolving product requirements & software specifications typical in a start-up/agile environment. Had to assess effort estimates working with prototypes & wireframes |
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The underlying technology (Flash/Flex) were also moving targets. Tracking this was a challenge |
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An online recruiting market place that connects employers and recruitment agencies throughout the world by accelerating enterprise level planning & management of the recruitment function. It is an enterprise application to efficiently manage job transactions through innovative candidate and vendor management modules at absolutely no additional cost. |
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Reduce cycle time for testing without compromising quality of test coverage |
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Lack of clear requirements – partial use cases available but business rules not defined |
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Non availability of database design – schema as well as any constraints or relationships not known
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Unstable test environment – host system going down often, not supporting multiple users |
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Prioritization of use cases based on Frequency and Criticality
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Frequently used functionality – positive as well as negative testing
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Developed workflow based user scenarios for complete test coverage |
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Developed test case matrix to track the execution of tests
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Risk based testing – limit types of testing based on usage and possible entry points
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Our feedback on feature & workflow implementation based on our strong domain experience was appreciated by the client
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Proven test methodologies & our flexibility enabled us in achieving the business goal
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Test matrices provided a clear picture of what’s complete and how much is pending
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